Monday, January 10, 2011

Future of Content

Also, in the "fusion" model I outlined before - news will be delivered in a completely new way. It no longer needs to be "presented" by a credible looking news figure. Instead, news will be raw and the "commentary" will be generated by the audience themselves. Imagine the kind of stuff that people write as comments on video clips on YouTube or Facebook now but taken to the 10th power. The audience of the near future doesn't want to be walked through their news. Here's the new context for the new news: 1st person point of view as personal experience. Maybe you could say the news as "video game"? (laughs) Not quite… The NYTs has had a successful career as a shaper of stories - I think that is less important now and will go away quickly. Honestly, I think anyone in the newspaper business should be on Craig's List looking for a new gig.

More....

http://www.investorsinsight.com/blogs/john_mauldins_outside_the_box/archive/2010/12/13/the-future-of-content.aspx

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